Sunbeamsjess #5 never consistent, always disappears, renovates a house for 4+ years

When will they finally move into the new house?

  • Next year

    Votes: 8 5.6%
  • End of 2025

    Votes: 33 23.2%
  • When their kid starts school

    Votes: 14 9.9%
  • When their second kid starts school

    Votes: 30 21.1%
  • Never

    Votes: 28 19.7%
  • And the longest option, when Jess starts uploading consistently

    Votes: 29 20.4%

  • Total voters
    142
I don't know what she's starting fresh but it doesn't seem to agree with her. In her latest two videos, she looks absolutely miserable. I even wondered if she's having health issues and/or pregnant again, her face looked uncharacteristically full and she was even more subdued than usual. I used to like her book content but I couldn't finish the last video, it was bringing me down. Whatever hint of a spark she had in her is gone for good.
 
I honestly think she just gets notions about ‘fresh starts’ and rebranding and new chapters… it was actually the exact same when she was starting the extra vlog channel, she was so sure it was a new chapter in her vlogging and made so much sense for her channel to separate vlog content from fashion content. She just likes starting ‘new’ fresh things and ‘planning’ for changes, but doesn’t have the follow through to implement it. Same with the house, she very clearly left it to someone else who felt no time pressure all these years.

Yes - didn't she also start like three different tiktok accounts a few years ago, eg one for fashion, one for books etc, and proceeded to abandon each of them? She also had plans for a new house renovation series on yt that she seemed optimistic about until she abandoned that too after literally one video. Her website was also under utilized from the jump, despite her having so many different content categories on it from the start that were never populated with content. She's so frustratingly noncommittal with everything she does - or more accurately, with everything she imagined herself doing but never follows through with.
 
She still has Vlogmas and Vlogtober content on her main channel. I honestly think she just gets notions about ‘fresh starts’ and rebranding and new chapters… it was actually the exact same when she was starting the extra vlog channel, she was so sure it was a new chapter in her vlogging and made so much sense for her channel to separate vlog content from fashion content. She just likes starting ‘new’ fresh things and ‘planning’ for changes, but doesn’t have the follow through to implement it. Same with the house, she very clearly left it to someone else who felt no time pressure all these years.
She’s always bloody attempting to start fresh but then never follows through. I’m still waiting for all the content she promised when she ‘reintroduced’ herself on her TikTok account last year.. Her excuse back then for not posting was because she wanted to reintroduce herself. So she did. And she excitedly claimed that she would be posting all sorts of content including mum life, house updates and renovations, outfits, showing us around her lovely area in London, book content and so on. Yet she’s posted maybe 10 sporadic TikToks since that reintroduction last year including one montage of her walk to a cafe and one of her showing us how she removes the price sticker from her books. Riveting. No introduction was needed, she flopped as expected and was never to be heard from again 😂
 
Realistically why would she delete all these vlogs? To me it feels like she's trying to erase something about her past, something major. She is behaving similarly to people who are going through a break up. I know that things indicate that she is still with Zak, but for some reason I feel like something feels off? No more vlogs, no house update, scrubbing most of her old content...
 
She's a fool. Willingly destroying whatever crumbs left that made her likeable at some point is a bold move.
and the only thing ppl want to watch so binning off the Adsense. though I guess with her wealth thats not a concern
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She did get some criticism for those India vlogs b/c she was being chauffeur driven in a luxury car while filming the poverty she was being driven through. I wonder if that's partly why she's deleted the vlogs- they reveal how much privilege she has (e.g. footage of all her very expensive holidays, business class flights, stays at the farm etc). Without the vlogs as evidence of her wealth she probably thinks she can shamelessly ask her followers to "buy her a coffee" without getting called out for it.
There's lots of evidence of that/ It's clear they are not coming from a normal persons wealth level.... deleting the vlogs isnt going to result in that effect. I remember back in the day another Youtuber was telling me how absolutely loaded Jess was
 
I get how someone's family might be a bit hesitant to throw a dramatic intervention for someone who's just been a bit "down" for a while, but how is it that at no point in almost 5 years has Jess herself, Zak, her mom, Indie, or her dad been like "hey what's going on with you, do you need to seek help?" Or even Jess herself realizing it. I know she's wildly privileged and doesn't *need* to rush to move into her new house, but whenever she talks about it, she sounds really sad that she's not there yet. She's not living some lazy rich life and enjoying it. She seems miserable, publicly says she's miserable, even hinted at things like PMDD on camera, and then....nobody did anything about it?
 
Realistically why would she delete all these vlogs? To me it feels like she's trying to erase something about her past, something major. She is behaving similarly to people who are going through a break up. I know that things indicate that she is still with Zak, but for some reason I feel like something feels off? No more vlogs, no house update, scrubbing most of her old content...

Someone posted about her restructuring her company before, Zak is no longer a director I believe.
 
I can't put into words how sad I am that the old vlogs are gone! I would put them on in the background in October and also around Christmas because they were so nostalgic for me. I really don't know what she's going through but I hope someone close to her is helping her because I don't think her mental health is good at all. Her eyes are totally dead. This rebrand is giving the vibe that she's trying to be 'professional' and wipe away anything personal on Youtube but she is forgetting that her personality and her unscripted speaking was her charm. Don't get me wrong, I like book content, but she just regurgitates the same vague bs and a channel only about books is not good for her. She is from such a background that affords her the ability to make content about her house reno, luxury fashion, high end makeup, travel vlogs etc and she chooses sitting in a room talking about a pile of books and slow mo footage of her drinking coffee. She is so lost. Jess, please get a job and make Youtube a hobby again 🙏
 
im not saying she doesn't love her kid, I can't speak for her or know her true feelings etc but to someone whose watched for a long time... her channel really started going downhill after having a child.

I know motherhood will undoubtedly change you as a person but in her case... it's not for the better. It's like the life was literally sucked out of her.
 
im not saying she doesn't love her kid, I can't speak for her or know her true feelings etc but to someone whose watched for a long time... her channel really started going downhill after having a child.

I know motherhood will undoubtedly change you as a person but in her case... it's not for the better. It's like the life was literally sucked out of her.

I am sure she loves Ines. The problem is, she was already going downhill to start with, and children are a HUGE commitment that you need to put your all into looking after. Having a baby also comes with potential hormonal issues and PPD which if ignored can really spiral. She's obviously struggled a lot with the adjustment and using a nanny to give herself time to sit and read books in bed is probably making her feel disconnected from her child. It's quite obvious to me that she's self conscious of her body after having a child as well (she seriously has no reason to be but going through that myself I do understand).
 
Did she ever say why she chose to have a child at such a young age? She might have benefited from a few more years to grow as a person and in her ‘career’ before taking that step.
 
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