I find this whole new generation of "podcasters" just bizarre. It's basically a load of reality stars with zero experience or talent in broadcasting trying to monetize off having casual chats with their partners and mates, while offering zero value to listeners. A load of mindless rot neatly packaged in pretty branding and elaborate PR launches. It's really sad when you think about it, because there are probably loads of really decent and talented people out there making really great podcasts but not getting any exposure whatsoever. Meanwhile, you've got the likes of Sophie and Jamie etc wise-cracking about dildos and fingering and calling it a podcast.
The above said, I will give credit to Joel and his mum's podcast. It might not be everyone's cup of tea, but at least there's some semblance of a structure to it, plus some intelligent discussion and two very engaging personalities behind the mic.