Megatron1298
VIP Member
Ya picked it!
Deliciously Ella #4 Bland burgers and branding under CEO Matt, daily affirmations won’t change that
- Thread starter stardust21
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- deliciously ella
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PineappleQueen19
VIP Member
It’s so shocking to me that people as ultra wealthy and privileged as Ella would use their children so blatantly to just… sell stuff. What could be more important than your children’s privacy?! It’s pure greed. As a parent your number one task is to protect your children. Ella is utterly failing them.
ariannabrandolini
Chatty Member
absolutely! And she has shown them so often in their school uniform, in swimming costumes, in ballet outfits...people criticise family vloggers for exploitation but I think with Ella it is a million times worse as she really know better and she certainly doesn't need the money. Those kids are massively overexposed, and they are not particularly photogenic, I'm sorry to say
InTheDollsHouse
VIP Member
Hope she’s got a good plan because children’s food made with almond butter and garlicky spinach is not going to sell 
I’m in the market for kids food but I won’t be buying any of her overpriced crap. You would have thought she would know better than to use her kids faces to sell products, but then again she has often come across as not that intelligent. The posh accent covers it up a bit but actions speak much louder.
Especially as most schools are now nut free...Hope she’s got a good plan because children’s food made with almond butter and garlicky spinach is not going to sell
MrAllSeeingEye
VIP Member
And yet again an off shoot of the DE brand: “Deliciously Kids” and different logo. They are diluting the brand so much.
Also, am I the only one who things “Deliciously Kids” sounds kind of wrong?
Also, am I the only one who things “Deliciously Kids” sounds kind of wrong?
What_has_my_life_become
Active member
It’s absolutely disgraceful how much she puts her children in the public eye. They’ll grow up to resent her for it. I wish there was more protection in place for kids of these brain dead influencers.
InTheDollsHouse
VIP Member
I looked on companies house last night. There’s new people named on all of Ella’s existing businesses now, including the manufacturing, except for one for the deli.
Deliciously Ella Ltd
M&E Mills Manufacturing Ltd
M&E Mills Limited
M&E Mills Holdings Ltd
The Mae Deli Limited
Then these are just Ella and Matt, three are new
The Mae Deli Foods Limited
New: EMills Media Ltd
New: M&E Mills Chilled Manufacturing Ltd
New: Cookplants Holdings Ltd
Matt is also named on Lion Growth LLP
Deliciously Ella Ltd
M&E Mills Manufacturing Ltd
M&E Mills Limited
M&E Mills Holdings Ltd
The Mae Deli Limited
Then these are just Ella and Matt, three are new
The Mae Deli Foods Limited
New: EMills Media Ltd
New: M&E Mills Chilled Manufacturing Ltd
New: Cookplants Holdings Ltd
Matt is also named on Lion Growth LLP
tagliatelle
Well-known member
Surely surely not even they are stupid enough to use their kids to market a brand that they’ve just sold the rights to and in two years tops won’t even be connected with any more?!
But Hero can’t have let them keep the “deliciously” moniker with that font… so yup.
Crypticqueenie
Active member
Does it make zero sense to anyone else how these brands have been split? It seems weird that they've sold Deliciously Ella and not Plants, I would have thought plants is the sellable part? I'm so confused
InTheDollsHouse
VIP Member
Deliciously Ella is the recognisable brand, the successful name that would be an asset, so that’s why they had to sell that I think.
I don't understand either. The kids meals, wouldn’t you do that under the company you own or are the kids now employee's/models for DE? I think where they're still CEO of DE it's confusing
Shutterbug99
VIP Member
Ella is now brand ambassador/face of DE. Did she sign her kids up as part of the deal? They've been all over the DE Instagram page these last few days. Unnecessary since she no longer owns the brand - unless featuring them in the Deliciously Kids was part of the deal...
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This has been mentioned in the comments of her latest post. So they just closed the restaurant with no announcement at all?!
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This has been mentioned in the comments of her latest post. So they just closed the restaurant with no announcement at all?!
Exactly. How can they say their products are different or not processed? Coconut sugar is sugar.