I understand his thought process behind giving free spuds to the elderly (kind of, he definitely hasn't researched the winter fuel allowance thing) but as people have pointed out, just because they're old doesn't mean they're struggling. There are thousands of younger people struggling day to day, even people who have jobs, that are going to have to choose between food or heat this winter... What about them?
I fear this is all for clout as he seems to be getting less popular now the hype has died down.
P. S don't get me started on the cook book.. When I'm pretty sure all his recipes he now used for his spud fillings arent originally from him.