To be honest, I used to really like Kate and her content but I have gradually been growing to dislike her and her content in a lot of ways and I don’t really know who her content is for anymore. First off, she is stunningly beautiful (nothing wrong with that!) but in a very unrealistic way. She has a tiny petite body, the most perfect skin, teeth, full lips, tiny button nose, super symmetrical face, unique eyes that almost appear to look like contact lenses, no under eye bags or acne scarring, gorgeous hair that always looks professionally styled even when it’s not and so on.. She really won in the looks department and while that’s amazing, it’s almost unrealistic perfection that most of us don’t have. She is effortlessly gorgeous which makes ‘influencing’ a really easy job as no matter what she wears she looks great and that beauty sells. She has VERY quickly become one of the most well off young influencers because of this. I mean she moved from Brighton to central london so fast at the beginning of her influencing career and now buying a house. All of her content is based off showing people her endless designer purchases and luxury makeup, clothing, beauty tools etc that she gets gifted for FREE and also PAID to promote. Again, great for her but what doesn’t sit right with me is thats all there is. It’s all so ‘perfect’ and luxury but who is this content for? Most girls in their 20s can’t afford all of this even with their 9-5 jobs or careers. It’s just become so increasingly unrealistic, unattainable and in a lot of ways unfair. I have to apologise here as I realise I know it’s not just Kate, there are so many other influencers who could be included in this rant but really Kate is the only one I personally have followed. I of course am incredibly envious of Kates lifestyle and beauty but it does hurt me and many other of her followers, when you realise just how unrealistic her influencing is. I enjoyed watching her vlogs until I realised how bad they were making me feel about myself. All they consist of is prancing around london getting luxury gifted treatments, splurging on designer gifts for herself, going out for lunch and dinner and drinks almost every single night in the most expensive places in london and continuing to show off the huge hauls of clothing she has purchased yet again or has gotten sent. I don’t doubt that Kate works hard but you can’t argue that most of her following will never have it that easy or get to experience that lavish of a lifestyle especially at the age she is now. I just wonder how many of her followers who are basically funding her lifestyle, can actually afford to buy the things she promotes etc. It also gets me thinking why myself and others follow influencers like this. Does anyone have any thoughts? Maybe for a bit of an escape but it seems odd to use an influencer who has it all as a form of escape when actually deep down it leaves you feeling bad about yourself and where you are at. Its like I start putting myself down for not having designer clothing and handbags and shoes and for not having the money to buy a lush house in a big city or not being able to afford to spend my 20s splurging on expensive dining each night. I’m really curious to hear other people’s thoughts? Maybe have a bit of a conversation about it. As a follower of Kate, how much of the stuff she shows and promotes have you actually been able to purchase? In which ways has she influenced you?