Deliciously Ella #4 Bland burgers and branding under CEO Matt, daily affirmations won’t change that

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ohnana said:
No one in the easter europe region will buy her overpriced crap :)). The shipping costs as much as the products and people here have low incomes, at least lovwer than the rest of eu. Aprox 900 eur monthly - from this we have to pay bank loans, bills, eat, put gas/buy public transport ti kets, raise our kids lol..
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I am fully aware, that’s why I said they would get laughed out of any meeting. Their products are expensive even for the UK market.
 
Can’t be a successful business if you’re asking people on Instagram to open your website on launch day 🤣
 

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ChilliBean said:
Can’t be a successful business if you’re asking people on Instagram to open your website on launch day 🤣
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This was SO SO unprofessional. You don’t even have to be in comms/marketing to cringe and have second hand embarrassment. Honestly I think she is the worst possible face for the business. She doesn’t look healthy at all and does not act healthy at all.
 
So someone posted on here before about a young woman on TikTok called Lucie/Lucy Baker who they figured out actually works at Deliciously Ella in a fairly high up content creator type role.
She’s now made a video/post on TikTok though about how after recently doing her Masters in Nutrition (part time while working at DE) she decided to stop being vegan/veggie after 12 years and start eating meat again and feels much better for it… can’t imagine Ella and Matt are particularly thrilled with one of their staff members posting this (which contradicts their brand) to her relatively large social media following!!
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bluefox9 said:
So someone posted on here before about a young woman on TikTok called Lucie/Lucy Baker who they figured out actually works at Deliciously Ella in a fairly high up content creator type role.
She’s now made a video/post on TikTok though about how after recently doing her Masters in Nutrition (part time while working at DE) she decided to stop being vegan/veggie after 12 years and start eating meat again and feels much better for it… can’t imagine Ella and Matt are particularly thrilled with one of their staff members posting this (which contradicts their brand) to her relatively large social media following!!
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Good on her for being honest, it can't have been easy given all the noise in that sphere. However I bet if you scroll back not far she's crying the benefits of vegan ism and how amazingher diet makes her feel etc etc. Yet another reminder not to believe everything you see on social media
 
rosieflowers said:
Good on her for being honest, it can't have been easy given all the noise in that sphere. However I bet if you scroll back not far she's crying the benefits of vegan ism and how amazingher diet makes her feel etc etc. Yet another reminder not to believe everything you see on social media
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Maybe but at least she is honest about pivoting away from things and/or changing her diet. Unlike Ella who just quietly moved away from being gluten free.
 
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