Zoe Sugg #46 Another year with no Zoe bling but #nodadbods bought little Pay a teething ring

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I really don’t understand who they’re targeting with this. It’s so cringey! Like I have no issue with an article about sex toys but the way they write their posts is literally embarrassing… ‘join us in manifesting more orgasms’ like what grown up adult talks like that!

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Stop manifesting orgasms, just go strum one out.
 
Do we think Holly decided to leave after all the furlough articles and the DM describing her as a 'girl Friday' aka dogs body when she's being telling everyone she's the office manager 😊

Yeah I think she probably didn’t like being involved in that kind of an article when it wasn’t her choice to be furloughed and it made her look bad. Tbf I think Holly always comes across as one of the most decent people on the Team Zoelhaha weekly round up posts, some of the others come up with some absolute shite 😂

I really don’t understand who they’re targeting with this. It’s so cringey! Like I have no issue with an article about sex toys but the way they write their posts is literally embarrassing… ‘join us in manifesting more orgasms’ like what grown up adult talks like that!

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They throw out a forced article like this every couple of months because of all the attention they got on the first one, they’re so cringeworthy
 
I 100% bet they’re going to be those parents who bring the baby to the office then spend all day talking about her / doing baby things whilst everyone else is trying to bloody work.
They will SO do this!! Swan in and make a nuisance of themselves. And everyone will have to pretend to be so happy to see ottie and coo and cuddle when they actually have stuff they need to do.

I really don’t understand who they’re targeting with this. It’s so cringey! Like I have no issue with an article about sex toys but the way they write their posts is literally embarrassing… ‘join us in manifesting more orgasms’ like what grown up adult talks like that!

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It’s so cringe. You know they are only doing this because of the attention last time!!
 
Stumbled upon this gem. Anyone cares to buy a photo of constipated looking Zoe for almost 2K?
 

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I really don’t understand who they’re targeting with this. It’s so cringey! Like I have no issue with an article about sex toys but the way they write their posts is literally embarrassing… ‘join us in manifesting more orgasms’ like what grown up adult talks like that!

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WHY would you add the water emoji to this image? Jesus Christ, grow the duck up.
 
I get why they’ve separated zoella and Zoe sugg, it’s a really sensible move, but imagine how much of a force it would be if it had some proper writers behind it, rather than Zoe’s “staff”, who appear to just talk about vibrators? Guest writers, actual interviews. It would be so, so good. Instead it’s a half arsed attempt at being “edgy”.
 
It would’ve been better under completely different branding and the zoella name not attached. Regardless of them trying to separate the two Zoella is still heavily connected to Zoe and her crap tween YouTube content.
Had Zoella for teen/young adult content both on YT and a site. Then something different for the sex toy chat.

But that’s a good and sensible idea that would’ve taken some degree of effort and work.
 
I think it's fine that the Zoella website covers "adult content" along with some fluff, it's kind of like Cosmopolitan or whatever, and most people watching Zoe are no longer super young teens, and super young teens don't give a damn about Zoe Sugg so they wouldn't follow a teeny bopper Zoella, but there's a severe lack of a cohesive tone and that makes it feel like it's trying to be five things at once and doesn't know who its audience is or who they'd like the audience to be.

The writers aren't very good, on top of the missing cohesion in tone, so they often miss the mark too, sometimes their writing is too casual for serious things and takes itself too seriously for fluff articles. Bit of a cognitive dissonance there.

The way they handle their social made makes it all feel a bit zig-zaggy and dizzying. "Look, 25 cute things to do for Christmas!" veers quickly into "Women speak about their troubles conceiving" turns to "Book club time!" and then goes to "VIBRATORS, HOW FUN". Or something like that.

I don't know how they'd be able to solve their issues and actually grow their following without taking the website a bit more seriously and investing in good writers, even freelance ones, and discussing things that matter broadly to female identifying people. Yes, keep the listicles, listicles are fun sometimes when they're well done and relatable, but also come up with good interviews, articles, etc. Like Buzzfeed, Hello Giggles, Bustle, etc.
 
And this here is still way more natural than when Zoe is holding Pay. That always looks like she just got handed a random baby and she doesn’t know how to act about it. That’s how I’d hold one and never in my life have I ever held a baby.

Me too 😂 (well okay, I did hold a baby once or twice but that's exactly how I looked like doing it)

A bit of a random question but when she goes into hibernation for months every year, does she also ban people from posting pics of/with her?
 
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