Imagine utilising your precious newborn baby, a LIFE that you’ve been blessed to create, carry and give birth to, to do the following...
1) Become the advertising campaign for some freebies you’ve been given...the face of a new buggy...or a milk thermometer...or...erm...some cheapo old breast pads?
2) To try and obtain MORE MORE MORE freebies...once you’re on the treadmill there’s no getting off hey!
3) To try and stay relevant in the Social Media world...(because home and holidays content are going to be a little more limited, and the possibility of reducing the frequency of postings per day or DARE I say week {!} (see what I did there?!) would be Social-Engagement Suicide!)
4) Showcasing to the world how marvellously you are doing Motherhood - juggling the exercise classes, the immaculate house and the picture-perfect family holidays...with raising a growing, blooming, healthy little cherub...like a modern-day 1950s housewife in a washing powder commercial
5) Throwing in the odd bit of “real talk” - usually when the baby has been a baby and cried all night it is feeling a bit sick, in order to stay relatable and real...
Grabby is by no means exclusive in this. It is a shameless and in my opinion utterly vile concept that seems to be the norm amongst social influencers but part of me wonders how these babies will feel when they are teenagers and adults to know that they have effectively been managed and manufactured over the years in this way...But then again I guess we all have to make a living...