Paulina’s new fragrance doesn’t seem to be a huge hit. The ad campaign is a joke imo.
But I really didn’t expect this to happen. People were absolutely pissed about the release and the brand not offering a 20% discount as promised, from what I gather. Every other comment under Paulina’s video seems to come from a person complaining about having to pay full price. Ouch. It was a poor marketing move. Just imagine how many customers they lost.
“Was all set to buy this until I found out no 20% discount code. This is too much money to spend on a blind buy from a compnay that does not accept returns.” - YouTube
“Not cool that the normal coupon isn't offered and instead we are forced to get the expensive, over-priced body mists instead as the "deal". I'm sitting this one out. Waiting for the hype to die down and then deciding if it's something I'd really like. A lot more people are feeling that way too.” - YouTube
In the latest video, Gabby said she didn’t understand the hate, yet she kept beating around the bush and didn’t really say anything of substance imo. She said that everytime she talks about the fragrance people will accuse her of lying because Paulina is her friend. I almost want to feel bad for her but then I remember she got herself in this mess by choosing to play the Navitus game.
I understand that people get upset when they don’t like something. Many people seem to enjoy the opening but are complaining that it smells like plastic and are put off by the synthetic amberwood in the base, which I have experienced in most Navitus perfumes I've tried, and it smells really cheap to me. Paulina’s response was, allegedly, to let it sit (I don’t know this first hand). That would infuriate me if I had bought it. Asking people to blind buy a fragrance that costs, I don’t know how many hundreds of dollars, and then telling them to let it sit if it’s no good is just insane!
In my opinion, Navitus has irreparably damaged their reputation with all the influencer collaborations. Paulina is really pushing it too. Is this her fourth fragrance already? Come on, people ain’t stupid. It’s a money grab, nothing less, nothing more. And I’m not even hating; despite not wanting to, I succumbed to the hype and ordered samples of the first two but couldn’t get on board with the amberwood. There are so many comments from others saying the exact same thing. Again, people ain’t stupid! So no more Navitus for me personally.
Another thing: the bigger influencers, the ones sponsored by Xerjoff and the more high-end brands, are allegedly dissing Navitus. Demi’s name was mentioned. I don’t whether it’s true and I know the details. I spent an hour reading comments on YouTube and the whole situation is just messy.
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