Mikhila McDaid #16 Annoying Donny Housewife Disorder

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She says she's made at least a hundred candles..........I remember watching a youtuber who gave the average percentage of viewers (not subscribers -as a lot of subscriber accounts are abandoned/bought/people who have lost interest) who buy merch and it was 0.2%.....So, her average views per video stand at 3000....... 3000 x 0.2% = 6

She's releasing the candles earlier than the autumn......but, she needs her viewers/subscribers in order to sell ....and not uploading on a regular basis, means her subscribers watch other people instead. I've been watching youtubers who buy lost packages...like HopeScope and kitchen gadget videos by Barry Lewis......ie fun videos that aren't utterly depressing. I think the oversharing has killed her channel
 
Evoway - excellent point. She needs to be making content that her followers and even new subbies want to watch or she won’t sell the melts/candles .. how else does she think it’ll work?! It’ll work on goodwill or loyalty?!

She just needs step away from the vapid world of SM and sort herself out - in the nicest possible way I mean. Spend some time really working on herself and not who she thinks she is.
 
evoway13 said:
She says she's made at least a hundred candles..........I remember watching a youtuber who gave the average percentage of viewers (not subscribers -as a lot of subscriber accounts are abandoned/bought/people who have lost interest) who buy merch and it was 0.2%.....So, her average views per video stand at 3000....... 3000 x 0.2% = 6

She's releasing the candles earlier than the autumn......but, she needs her viewers/subscribers in order to sell ....and not uploading on a regular basis, means her subscribers watch other people instead. I've been watching youtubers who buy lost packages...like HopeScope and kitchen gadget videos by Barry Lewis......ie fun videos that aren't utterly depressing. I think the oversharing has killed her channel
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She's not even got 800 followers on her candle business page and i bet anything they've followed her from youtube her main insta so won't actually have any genuine interest in her product. The people who bought her wax melt "soft launch" did so as a token gesture to show support her but how many of them will re repeat customers enough to sustain a business?
 
ChartreuseAndPink said:
She's not even got 800 followers on her candle business page and i bet anything they've followed her from youtube her main insta so won't actually have any genuine interest in her product. The people who bought her wax melt "soft launch" did so as a token gesture to show support her but how many of them will re repeat customers enough to sustain a business?
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Think the candle page was a page with followers already and she renamed it like her podcast old account or some thing.

The fact she mentioned her age in the ridiculous self indulgent video makes me think she is having an identity crisis and she doesnt know who she is, what she wants or wants to do. People at 37 are no different to people at 35. Ppl dont hit 40 and start not enjoying beauty (her audience I mean). If any thing, maybe they like it more? They have more disposable income and want to know real reviews and tips instead of dumb tik tok trends the teens love. Im over 40 & I watch more beauty videos now than I did at 30.
 
ChartreuseAndPink said:
She's not even got 800 followers on her candle business page and i bet anything they've followed her from youtube her main insta so won't actually have any genuine interest in her product. The people who bought her wax melt "soft launch" did so as a token gesture to show support her but how many of them will re repeat customers enough to sustain a business?
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Mik had four or five instagram accounts and I believe she has just renamed one to smoke and matches
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I think the Mugs by Mikhila page has been renamed to smoke + matches.........Social Blade doesn't recognise the name of Smoke ad matches
alphabetadelta said:
Think the candle page was a page with followers already and she renamed it like her podcast old account or some thing.

The fact she mentioned her age in the ridiculous self indulgent video makes me think she is having an identity crisis and she doesnt know who she is, what she wants or wants to do. People at 37 are no different to people at 35. Ppl dont hit 40 and start not enjoying beauty (her audience I mean). If any thing, maybe they like it more? They have more disposable income and want to know real reviews and tips instead of dumb tik tok trends the teens love. Im over 40 & I watch more beauty videos now than I did at 30.
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Great minds think alike !!!!!
 
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alphabetadelta said:
Think the candle page was a page with followers already and she renamed it like her podcast old account or some thing.

The fact she mentioned her age in the ridiculous self indulgent video makes me think she is having an identity crisis and she doesnt know who she is, what she wants or wants to do. People at 37 are no different to people at 35. Ppl dont hit 40 and start not enjoying beauty (her audience I mean). If any thing, maybe they like it more? They have more disposable income and want to know real reviews and tips instead of dumb tik tok trends the teens love. Im over 40 & I watch more beauty videos now than I did at 30.
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You've hit the nail on the head. I've got a couple of years to go, not quite 40 yet but my makeup interests have just evolved rather than wained. I'd never buy a dupe! In my early 20s yes but if i wanted something now I'd buy it. It wouldn't even enter my mind to watch a youtube video to try find a cheap imitation. I buy less and spend more; she needs to tap into that mindset if she wants to make relevant beauty content.... having said that I still stand by the fact that she's not been interested in beauty content for 5 years!

She made a video a while ago where she "shopped" her wardrobe to recreate different looks and aside from the fact she couldn't be arsed to iron anything i actually thought it was quite a good video. I'd rather watch something planned and considered than someone sporadically filming their own verbal diarrhoea and mental breakdown.
 
Exactly what other people are saying. In my mid 30s, I’m not messing about chasing dupes, conning myself that a Primark foundation will be as nice as Armani Luminous Silk. I want quality makeup I like using. Doesn’t need to be highest end, maybe bought following reviews I trust, just a modest amount that works for me.

I think she has such a warped sense of a sensible makeup collection she just doesn’t get it now. Keeping junk from 8 years ago to compare etc, it’s gone off mate, that’s not a comparison. I’d love to go round and bin 98% of her dirty expired makeop and leave her with an acrylic tub (cuz they’re easy to find now) of one-two of each prodact.

As someone else said, the constant chasing of holidays/house renos/wedding/another kid and never finding happiness... I’m convinced this happens when someone is obsessed with social media like her, always wanting to keep up with the Joneses. And people that don’t have a hobby that they pursue or a sport to play or follow. Something that always evolves, you have a community to engage with outside of work, family etc. She’s made her hobby social media and it’s not done her any good.

I could go on, but unlike Mik, never leaving the house. I’m going out to meet friends at the pub from my sporting club. Lol.
 
Gossiper35 said:
I really think it was the comment she received about her going to the hairdressers with greasy hair that made her stop posting for a while 😂
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I do too she cannot cope with criticism. Funny when she spent 5 minutes talking about how she is a people pleaser and spends her life trying to be liked by every one in her I am quitting for the fifth time video when she achooally spends her life being horrible to her subscribers
 
alphabetadelta said:
Think the candle page was a page with followers already and she renamed it like her podcast old account or some thing.

The fact she mentioned her age in the ridiculous self indulgent video makes me think she is having an identity crisis and she doesnt know who she is, what she wants or wants to do. People at 37 are no different to people at 35. Ppl dont hit 40 and start not enjoying beauty (her audience I mean). If any thing, maybe they like it more? They have more disposable income and want to know real reviews and tips instead of dumb tik tok trends the teens love. Im over 40 & I watch more beauty videos now than I did at 30.
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It is definitely renamed you can see which date she did it.
 
Yep. She’s had a merch one, I think a podcast one, maybe a style on toast one? Doesn’t tell you what it was though.
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alphabetadelta said:
Click former names it tells you there
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It doesn't on my phone...

It's very disingenuous to already have 800 followers already on an IG account - then change it to something completely different. Tanya Burr changed the name of her old cosmetic's company IG to her newer one called 'Authored'.......it's made no difference as it's still doing poorly...and she hasn't been active on there for about a year. She has 267k followers on there.....
 
evoway13 said:
It doesn't on my phone...

It's very disingenuous to already have 800 followers already on an IG account - then change it to something completely different. Tanya Burr changed the name of her old cosmetic's company IG to her newer one called 'Authored'.......it's made no difference as it's still doing poorly...and she hasn't been active on there for about a year. She has 267k followers on there.....
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That’s her now though isn’t it (you could believe her recommendations 5+ yrs ago). Only talks about P.R. beauty products and now they have dried up and now she miraculously wants to change the content of her channel.
 
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