The whole “the SA just told me to order what I like online rather than coming into London as it doesn't affect your purchase history..”
That’s what they told you.
Basically Hermes are on now on damage control and are telling you this so they can identify who are chavvy vloggers and who are actual Hermes customers. I was a Hermes customer (no longer after the influencers have ruined it for me) and I can tell you know it’s all about developing a relationship with a SA and their Hermes store. You make an appointment, you play the game of talking about your wish list, you effuse about the brand and the quality etc etc, you make purchases and then they offer you items on your wish list. It’s
tit but it’s what you have to do.
With Lidl, they’ve told her to buy online to dissuade her from coming into store, vlogging it for views and lowering the mystique and desireability of the brand.
They don’t want to tell her to go away and lose money but they sure as
tit won’t be giving you the good bags Lidl!