Louise Cooney # 5 Cloo-less Cooney launches brand, and in true form it is bland.

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Her launch completely passed me by. I had no idea her showing a few samples to her friends was the actual launch and i skimmed by it 🙊. I have no marketing experience whatsoever but its gonna be a tit show from what ive seen so far. The logistics involved in shipping from china is not easy esp with brexit now in the mix...for her to sell in couple of weeks she should have a warehouse or unit here at this stage filled with stock, have some people hired to process pack and ship the orders and be currently going through everything to ensure smooth sales or is all this gonna be operated out of her apartment...i can imagine it, sales go live, hundreds of orders come in and shes overwhelmed. If she is simply going to just market it, she needs to have hired an experienced person to run the rest of it for her. Crazy launching when she doesnt even have stock!
Shopify are mentioned on the website.
 
I thought so too, navy is lovely and not a colour people wear often!

Mad that lauren is besties with Lou and the rest of the bloggers, yet none of them got a plus one

I doubt her Boyfriend would have been able to go given he has the county final today so most likely had training Friday night.
 
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