If they’d gone in with all guns blazing as soon as they landed stateside with a website, products, merching, charity etc all under the blanket sussex Royal they absolutely would have been on to a winner.
As usual it seems to have come as a shock to Rachel and Henry that you actually have to work to achieve, and they’ve left it too late. The ‘star power’ they’d have, except for a bonkers selection of paid for people, waned considerably with the Orca interview and has never really stopped sliding down.
Calling the rights of the country you claim to be home ‘bonkers’, mocking The Queen, lying and causing the whole family to miss their final goodbyes at HLMTQ bedside, mocking the Queen, lying about Nelson Mandela, lying about Fergie, lying about her passport and keys, lying and constantly being shown to be liars - it’s all gone wrong for them.
The best thing they can do is hit radio silence for a year or so and then come back with a hard launch - when people have had time to move on from the offence they’ve caused to so many.