Grace Beverley #25 It’s a hard fall from Grace

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I love that because loads of Muslim girls are excited about the new range because it fits modest standards, she’s in the comments now trying to pretend she was thinking of them from the get go. If that was the case, there would have been hijabi girls in the campaign shoot and imagery

Shes so transparent and fake, she thought no such thing as grace doesn’t think outside her box of posh white privilege unless she’s prodded to do so
 
Ooo and now a Hyrox partnership?? Coming for Lucy Davis’ brand ?!😂
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Yup here's the Chinese factory producing the bag. This will be even cheaper on Alibaba the wholesale site
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Grace thinks Blake Lively is the victim in all the IEWU drama, what a shocker. It can never be about accountability, only misogyny! God forbid if people hold wealthy white women like them to any kind of standard. 🙄🙄
Lol ofc she think blakes the victim. I bet she hasn't even read the book to understand why people are upset in the first place. Saying that though, she has a track record of really misinterpreting books (when she said Never Let Me Go was a cutesy romantic beach read or something). So, she probably did and thinks it IS a grab you girls wear your florals rom com 🙄
 

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Grace thinks Blake Lively is the victim in all the IEWU drama, what a shocker. It can never be about accountability, only misogyny! God forbid if people hold wealthy white women like them to any kind of standard. 🙄🙄


wait where? do share? I deleted my social media

also no one is surprised.
 
Graces latest podcast guest is Frankie bridge from the Saturdays? Like I simply don’t care either way about that woman. But so boring to see grace try and morph into diary of a ceo where they just interview random celebs (who have had a very easy route to “ceo”).

Would far rather hear from people who’ve worked up through established brands and faced challenges and actually understand the working world. The whole “founder” thing I just don’t really find impressive or interesting at all. It’s always the same sort of rich white educated narcissists. Ohhhhh you had some followers and decided to create your own business rebranding Ali express- yawn.
 
What in the fresh hell is this latest Tala design?
Even these skinny tall models seem to drown it and the colours are awful. I can’t even begin to imagine how the average person would look in this.

I’m also so confused by what this brand is trying to be. It really has a feel of throwing as much tit on to as many walls as possible and see what sticks.
So sustainable!
Genuine question who is buying a sweatshirt jumper for 80 quid. Made in China too
 
Idk if this will work, but here:
Yikes. All I’ve seen is dv survivors dragging this podcast. But good of Grace, who seemingly has no experience of dv to side with the podcast of 2 other white girls in a similar position.

This actually isn’t a men vs women debate and it’s bleeping boring she always tries to make it so. Again to pretend she has any hardship in life she has to cling to the gender arguments at all costs.
It’s actually about centring voices and the discussion around a really prominent issue. And seemingly the only person willing to do that is Justin (have no knowledge of this man outside it ends with us marketing btw). So yeah it is a bit weird that Blake (and Colleen) are skirting the topic at all costs to talk about hair, makeup and “wear your florals” to a cute chic flick. If anything they’re setting women back!!!
 
Ooo and now a Hyrox partnership?? Coming for Lucy Davis’ brand ?!😂View attachment 3125234 q

I compete in Hyrox and have focussed my training on it for over a year now. It is crazy to me that there is only one run a week on the plan. The race is 50% running! I run three times a week, averaging on 25km-30km a week with a mix of intervals, long runs and Hyrox simulated workouts.

The training splits are also terrible. 3 strength sessions and only one Hyrox focused workout when the plan is aimed at beginners to Hyrox? If it was 6 month plan then fair enough, but it's meant to be a 12 week guide? You'd want to see more Hyrox specific work and running on such a short plan.
 
I compete in Hyrox and have focussed my training on it for over a year now. It is crazy to me that there is only one run a week on the plan. The race is 50% running! I run three times a week, averaging on 25km-30km a week with a mix of intervals, long runs and Hyrox simulated workouts.

The training splits are also terrible. 3 strength sessions and only one Hyrox focused workout when the plan is aimed at beginners to Hyrox? If it was 6 month plan then fair enough, but it's meant to be a 12 week guide? You'd want to see more Hyrox specific work and running on such a short plan.
Surely for Hyrox training plans you need to just need to practice Hyrox things? I’m sure there’d be some accessory work for the specific aspects as well as continuing with your basic compound weight training but like.. What more else would you possibly need? 12 weeks seems very short for people taking on an entirely new sport too.
 
Idk if this will work, but here:
We have a media personality here in Australia called Abbie Chatfield- she’s had a lot to say about this ep- mostly critical. The post and the comments are super informative.
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Vogue Business on Retrograde: https://archive.is/IX4m6

To secure brand deals, many mid-sized creators typically fork over 20 per cent of their earnings to work with an agency, or self-manage — which translates into a lot of time spent on emails, says influencer-turned-entrepreneur Grace Beverley, who originally gained a following of more than a million on Instagram through lifestyle content focused on fitness as @GraceFitUK. “It essentially means that they end up having a glorified desk job… you’d be so surprised at how bad the efficiency is within the whole industry.”

Now the founder of activewear brand Tala and fitness app Shreddy, Beverley is hoping to make it less laborious for creators like her to monetise their content. This August, she, along with co-founders Meehan and Jake Browne (who co-founded two other startups aimed at content creators), launched Retrograde, positioned as an “AI talent agent” that communicates with the creator via text message and potential clients via email. It is designed to communicate like a person and can read contracts and digest creative briefs, communicating key takeaways with the creator (similar to an agent) through text message. While more complex brand deals, like those with many facets and negotiations on usage of intellectual property, might require more hand-holding, that’s not the majority of deals that happen in the industry, Beverley says.

“One of the greatest applications that we could do with AI is helping to optimise those processes that are admin heavy and don’t need to be,” says Beverley, adding that this type of tech (which was built on tech from AI companies OpenAI and Anthropic) is well suited to this industry because there are relatively few variables in each of these influencer contracts.

Creators are onboarded and given a Retrograde email, and when a brand reaches out with a proposal — say, $500 for an Instagram post — Retrograde will text them an update, and the creator can respond and say that they will only do it for $1,500. Once the negotiation has reached a resolution — Beverley says even simple deals can take more than 10 emails — it generates a contract. Retrograde makes money by taking 10 per cent of the fee and is paid only when the influencer is paid.
10% of the deal seems obscene tbh. To replace 10 x back and forth emails? What else are influencers doing all day? It may draw up a contract but you can set up an autofill contract easy enough. I wonder if it connects with xero?
 

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10% of the deal seems obscene tbh. To replace 10 x back and forth emails? What else are influencers doing all day? It may draw up a contract but you can set up an autofill contract easy enough. I wonder if it connects with xero?
Surely you’d be better off going on TaskRabbit and paying someone to set up some email templates based on FAQs, plus your syncing to an invoicing platform? Rather than paying every time some basic AI pre-populates an email for you. That’s if you can’t do it yourself. Money to burn, these influencers.
 
I genuinely wonder what she would do if she ever had a real job? Imagine hard-working Grez having a job that started at 9 AM and ended at whenever her work was done for the day (not timetabled with a 5:00 pm LEAVE). What an insane thought honestly? I think she's just so out of touch and greedy that it really grinds my gears. HOW MANY COMPANIES DO YOU NEED TO CLAIM TO FOUND? How much money do you want to collect off your weirdo fans?
 
But, but, she gets the same leave as anyone else 🙃
A quick glance at her feed - it is a slow at the office today so don't judge - tells me that she's had a minimum of 25 days of leave so far excluding her work trips. I don't think I've actually counted her holidays this week so it's probably closer to 30 days. At the end of August!
So either Tala is very generous with their holiday allowance or she is has no more leave left now until the end of the year, right? Right?!
 
does Tala have a new social media employee

literally what is this crap, who cares, then a video of someone baking school cake?

what a mess.
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The whole post is completely bizarro and out of whack with their normal aesthetic. This messaging is a bit yikes too, especially when they seem to be harking back to primary school with the small kid snacks and the basic cake:
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No one needs to be thinking about hot teachers with leggings right up their crack 🤢
 
The whole post is completely bizarro and out of whack with their normal aesthetic. This messaging is a bit yikes too, especially when they seem to be harking back to primary school with the small kid snacks and the basic cake:
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No one needs to be thinking about hot teachers with leggings right up their crack 🤢
This a very poor choice of things to say, Tala shows themselves to be incredibly amateur at every chance they get.

Grace also saying she just ‘took a social media break because no one cares’ - no it was definitely because she was on holiday for more than just a long weekend.
 
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