Gemma Atkinson #4 She's not bothered, it's All Fine! She has an expert at the end of the line

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Surely they are well beyond the research stage! She'll get hundreds of DMs so I wonder if they'll filter by Instagram following and ask people to test and recommend? As a marketer I can tell you that the brand name is tit. It certainly doesn't scream high quality ingredients for the over 40s to me.

Edited to add 'Lil' grinds my gears.
 
Surely they are well beyond the research stage! She'll get hundreds of DMs so I wonder if they'll filter by Instagram following and ask people to test and recommend? As a marketer I can tell you that the brand name is tit. It certainly doesn't scream high quality ingredients for the over 40s to me.

Edited to add 'Lil' grinds my gears.
Not necessarily - many hair, beauty and make up manufacturers have products that are simply white labelled. They’re ready to go and you just put your own product name and branding on them. For example she could keep going on about this use dry shampoo at bedtime thing she’s mentioned before. She will say oh everyone wants me to make a nighttime dry shampoo and she’ll go to a manufacturer pick their dry shampoo product and market it has her own night time special dry shampoo. I currently work with a hair product consultant on an unrelated technology project but one of his regular pieces of work is to help hair manufactures create standard products that can be white labelled.
 
Not necessarily - many hair, beauty and make up manufacturers have products that are simply white labelled. They’re ready to go and you just put your own product name and branding on them. For example she could keep going on about this use dry shampoo at bedtime thing she’s mentioned before. She will say oh everyone wants me to make a nighttime dry shampoo and she’ll go to a manufacturer pick their dry shampoo product and market it has her own night time special dry shampoo. I currently work with a hair product consultant on an unrelated technology project but one of his regular pieces of work is to help hair manufactures create standard products that can be white labelled.
Does that mean the same product can be sold using different labels and therefore looking like a different product but actually be exactly the same?
 
Does that mean the same product can be sold using different labels and therefore looking like a different product but actually be exactly the same?
Yep exactly that!
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Why is beauty care any different if you work out or not?
Exactly! It’s just a silly gimic that they seem to think people will fall for but I’m positive no one is that stupid?! It’s like they’ve sat around a white board with
‘How to make Gemma more money’ written on it and this is one of the stupid things they’ve come up with. It’s so ridiculous it’s hilarious!
 
Surely they are well beyond the research stage! She'll get hundreds of DMs so I wonder if they'll filter by Instagram following and ask people to test and recommend? As a marketer I can tell you that the brand name is tit. It certainly doesn't scream high quality ingredients for the over 40s to me.

Edited to add 'Lil' grinds my gears.

And is this supposed to be aimed at grown women? Maybe appeal to kids, but struggling to see how this branding works for adult women.
 
Has anyone seen the latest clip from their TV show? (Came up on my fyp 😒). Gemma, heavily pregnant with Trivago, makes a joke about the long list of exes she has and little G's response is that giving birth will be easy after all of them - implying she's loose 🤢. She just laughs it off and calls him a swine. I despair!
 
Has anyone seen the latest clip from their TV show? (Came up on my fyp 😒). Gemma, heavily pregnant with Trivago, makes a joke about the long list of exes she has and little G's response is that giving birth will be easy after all of them - implying she's loose 🤢. She just laughs it off and calls him a swine. I despair!
Zero class. I guess she thinks it’s funny somehow
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More virtue signalling. The fact this is all she has to brag about is pathetic!
 

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That clip that’s just been shared with him saying “it’s so cute, it’s so funny”. He couldn’t have said it less convincingly if he tried 😂
When they say it's scripted reality they are not lying, and to say scenes created for entertainment purposes is a bloody understatement .

He's the doting dad when the contract with W requires him to be at home, but never there or still looking like a spare part in Gemma house in reality.
 
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